Post by nelsonelias on Feb 27, 2024 6:56:23 GMT
When we talk about SEO and content we immediately think of articles written for blogs and sites that must capture the attention of users and give them the answers they are looking for. Usually in web marketing strategies we move from providing information to trying to convert the reader into a customer . Not all ecommerce owners think about how texts can help increase sales . Very often when the SEO specialist invites you to carefully curate product descriptions and insert original images, those who manage an online shop snort at the thought of how much time and money these operations can take. The quickest solution is to recut the same skimpy text for each object and perhaps take it from an online catalog or copy it from the supplier's website.
Sure it saves time, but it's of no use . And therefore the "saved" time turns into wasted time. It is true that some products are bought even if the description on the e-commerce site is only one line and accompanied by a single photo, but Country Email List in the majority of cases well-written information encourages the user to make the final click. READ ALSO: " M-commerce definition: Ecommerce purchasing from mobile becomes the norm " Long or short product descriptions? The answer is: effective In a general sense, when it comes to content marketing, discussions on the length of texts are wasted.
There are those who say that search engines and users prefer large texts in which to find all the answers they are looking for on a topic. There are those who say that articles that are very focused on a theme and can be read quickly are more effective . digital agency marketing - marketing strategies for ecommerce The reality is that it depends on the type of topic being discussed and the type of reader , so there is no ideal number of words that makes a text a success. All this also applies to e-commerce product descriptions. If a product is in common use , with characteristics well known to everyone or purely technical, the information to be given to the potential buyer will be few, clear and precise .
Sure it saves time, but it's of no use . And therefore the "saved" time turns into wasted time. It is true that some products are bought even if the description on the e-commerce site is only one line and accompanied by a single photo, but Country Email List in the majority of cases well-written information encourages the user to make the final click. READ ALSO: " M-commerce definition: Ecommerce purchasing from mobile becomes the norm " Long or short product descriptions? The answer is: effective In a general sense, when it comes to content marketing, discussions on the length of texts are wasted.
There are those who say that search engines and users prefer large texts in which to find all the answers they are looking for on a topic. There are those who say that articles that are very focused on a theme and can be read quickly are more effective . digital agency marketing - marketing strategies for ecommerce The reality is that it depends on the type of topic being discussed and the type of reader , so there is no ideal number of words that makes a text a success. All this also applies to e-commerce product descriptions. If a product is in common use , with characteristics well known to everyone or purely technical, the information to be given to the potential buyer will be few, clear and precise .